Picture this, you are trying to hire a to help with your. You have 2 candidates you are considering. Candidate A approaches you, you ask for a business card and he tells you he doesn’t have one so you jot it down on your phone. You launch the his website on your phone, but you can barely read anything because the site isn’t mobile responsive. So you give up on candidate A. However you meet candidate B who happens to give you a folder branded with his logo and company colors. Inside it you find a short brochure that describes her services along with a business card with contact info (still with the same logo and branding colors). At this point you can’t wait to find out more so you launch her website on your phone and BOOM. Clear, clean and mobile responsive, still with the same logo and branding colors. The level of consistency has impressed you so you fill out the contact form on the site and immediately you get an autoresponder email saying someone will be with you within 24hrs (and yes, the email is branded with the company colors and logo as well). At this point who would you go with? Exactly, candidate B. If you approach your prospects like candidate A in the above would you expect them to hire you?
Simply put, better branding attracts better business and that is what we achieved for Leeds realty above:
- Logo design
- Corporate folders
- Brochures
- Flyers
- Business cards
- Letterheads
- Email templates
- Envelopes